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In this episode we look at price books: how to charge a different price to a group

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of customers, or in one store.

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Every product has one normal retail price. A price book lets you override it for a

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certain group of customers, or at a certain store, or for a limited time. The normal

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price is still there. The price book only takes over when its conditions are met.

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Open Price books under Marketing. Each row is a book. It has a customer group, an

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outlet, a schedule, a priority and a status. The first book is Wholesale pricing,

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for the Wholesale customer group, at all outlets, always on.

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Click it to see the prices it sets.

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Each row is a product, with its normal retail price, a minimum quantity, the book

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price, and the difference from retail. The dog food here is twenty five percent

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cheaper for wholesale customers.

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Minimum quantity is how you make quantity breaks. Add the same product again with a

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higher minimum, say twelve, and give it a lower price. Buying twelve or more gets

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that price.

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Now let's make our own. Staff at Harbor Mall should get a discount on t shirts. Go

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back to the list and click New price book.

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Give the book a name that says what it is for.

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Customer group is who gets these prices. Everyone means all customers. We choose

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Staff.

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Outlet limits the book to one store. We choose Harbor Mall, so the prices apply only

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there.

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Starts and Ends set a schedule. Leave them alone and the book is always on. They are

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handy for a sale that runs for one weekend.

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Priority matters when more than one book matches. The book with the highest priority

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wins. We give this one a five. Press Save.

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The book is made, but it is empty. Click Add product.

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Search for the product by name, SKU or barcode, and pick it. We will choose the

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Classic Cotton Tee in medium black.

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It is in the book at its normal price. Type the staff price. Nineteen ninety nine.

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The last column works out the difference from the normal price for you. Press Save

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changes to keep it.

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This book now holds the staff price for that shirt at Harbor Mall. Add more products

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the same way. Customers are attached to a sale at the register, which season three

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covers.

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To switch a book off without deleting it, use Deactivate at the top. Settings lets

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you change its group, outlet, schedule or priority.

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Price books are for standing prices. In the next episode, we look at promotions and

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coupons, for discounts that come and go.
